Bar and Tavern Business Plan

Business Plan Template


eBook
Pages: 43
Language: English
Publication date: 30/11/-0001
7.62 €
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This is a business plan template for a bar, pub or tavern start-up in the US
Queen’s has been a successful Irish themed bar in the center of downtown Portland, Oregon for many years but is just now being purchased by Mr. John Milton. Recently Queen’s has seen a drop in its clientele due to the rise of microbreweries and micro-beer in the Portland area. In order to successfully compete with this new trend, Queen’s objectives are to create its own microbreweries on-site and to offer superior kinds of beers than that of these new competitors. Queen’s was established originally by Ms. Showalter and over the years has become a well trafficked venue in downtown Portland. Two years ago, Ms. Showalter put the tavern up for sale and Mr. Milton intends to purchase it. The company is licensed in the State of Oregon. Queen’s is located in one of the most outstanding downtown locations in Portland as it is strategically placed to attract the middle and upper middle-class working clientele during lunch and after work as well. The building itself is one of the oldest structures still standing in downtown Portland and has an old world style to it. Queen’s offers a wide variety of spirits and beers from domestic and imported to wines as well. Additionally, the tavern offers a limited menu of light food and snacks, and specialty items during the holidays. Once the onsite brewery begins production, Queen’s will concentrate on ale production including wheat beers, stouts, and porters as these include the more traditional types of Irish brews. The tavern intends to initially start with five different types of beer, eventually increasing to ten. All of the expected brews will have a different brand name. Mr. Milton is asking for a small business loan in the amount of $150 thousand to purchase the tavern and also will assist with the microbrewery’s startup expenses.
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