ON A CULTURAL MISSION
Publication date: 01/05/2019
Expanding intercutural research and management horizons
While it is laudable to promote personal and business success in the global arena of the 21st century based on cultural intelligence any interculturalist that has, beyond his cultural profession in the world of global business, also a cultural vocation and therefore a geocultural mission of cultural peace building in this world, is called upon to cocreate a world of sustainable peace in synergy with the growing army of culture experts of our era in order the end the endless cycle of repetition of wars based on the mismanagement of culture. I see myself in the role of a teacher whose duty consists in repeating new things in many ways until the message is grasped, for it would be deontologically unpardonable not to do so
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